I believe in transformative, forward-thinking brand marketing strategies and engaging content that enriches and connects with audiences through innovative and personalized experiences. Recognized as a visionary leader in the field, I have over 16 years of success in shaping brand identity, orchestrating integrated marketing campaigns, and driving digital innovation.
With over 16 years of professional creative experience in visual brand communication, creative direction, graphic design, content creation and production, digital storytelling, UX, pitch presentations, concept development, brand identity design, and leading creative teams, I aim to bring the future vision into the present by pushing my work to use innovative methods while thinking digital first and from the user's perspective.
Redesign of the e-commerce service agency Commerce Connector, including the creation of a photo concept for the website's content. I also worked on the further development of the user interface and experience for the Leitz online shop, including all sub-pages and webspecials, as well as the Weleda online shop and webspecials. In addition, I continued work on existing pages for the Dr. Pepper internet presence. These projects required a strong understanding of user experience and the ability to create functional and visually appealing designs that met the needs of the clients.