I believe in transformative, forward-thinking brand marketing strategies and engaging content that enriches and connects with audiences through innovative and personalized experiences. Recognized as a visionary leader in the field, I have over 16 years of success in shaping brand identity, orchestrating integrated marketing campaigns, and driving digital innovation.
With over 16 years of professional creative experience in visual brand communication, creative direction, graphic design, content creation and production, digital storytelling, UX, pitch presentations, concept development, brand identity design, and leading creative teams, I aim to bring the future vision into the present by pushing my work to use innovative methods while thinking digital first and from the user's perspective.
Starting as a small collective of four designers, we made the decision to start our own design agency utilizing our expertise and skills. We began by offering advertising materials such as flyers, posters, and other print materials for events of all sizes, including small local events and larger festivals. We also started developing web presences for small businesses, helping them establish an online presence and reach a wider audience. As the business grew, I took on the role of building up our digital competencies and expanding our range of digital services. It was important to me to create a comprehensive range of services so that we could offer a wide range of solutions to our clients. Within just three years, we were able to grow our team to 13 members and secure a major client, Elring Klinger AG. Alongside our digital services, we also became known for our expertise in developing complex corporate designs for businesses of all sizes.
In my role as a leader, I was able to grow and develop my skills by taking on early responsibilities for both disciplinary and professional management. This included leading a team of designers, setting goals and expectations, providing guidance and support, and making decisions that impacted the direction of the company.
In my role as a leader, I was able to grow and develop my skills by taking on early responsibilities for both disciplinary and professional management. This included leading a team of designers, setting goals and expectations, providing guidance and support, and making decisions that impacted the direction of the company.